Notes
Reading
March 3, 2026The American market, named plainlyThe supplied line is specific: content about the American market for Brazilians.March 18, 2026Questions before a shelfA buyer asks what the product is, who already sells it, and which papers come with the sample.April 2, 2026One English lineInternationalizing a brand is choosing the sentence a US partner can say back.April 16, 2026A partner needs a cadenceIntroductions fail when nobody writes down what was offered.May 6, 2026A fleet sheetNegotiation starts with the job the vehicles have to do.May 20, 2026The December noteA public note in December 2025 describes marketing counsel and talent support for the US market.